Flowers on a balcony

Mr. RASHMI KANT

Director, Zoom Communications

Rashmi Kant has come a long way since the early 1980s when he was assisting documentary film-makers covering Jammu and Kashmir and Punjab.

“In those days the equipment that was available was junk if you wanted to do quality work. So we decided to buy a Sony 537 camera. Then our friends started leasing it from us because we had the best quality equipment. That way we accidentally came into this business,” says Kant, who now runs Zoom Communications Ltd, one of India’s biggest providers of outdoor television production facilities.